#1952 - Failure Friday: “I naively thought the influencers would bring sales…”
In this week’s Failure Friday segment, we hear from an Australian who owns an ecommerce business offering mindful toys and gifts. Following a rebrand, she pays Instagram influencers to create interest—but mostly they just took her money. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week.Show notes: SideHustleSchool.comEmail: team@sidehustleschool.comBe on the show: SideHustleSchool.com/questionsConnect on Twitter: @chrisguillebeauConnect on Instagram: @193countriesVisit Chris's main site: ChrisGuillebeau.comIf you're enjoying the show, please pass it along! It's free and has been published every single day since January 1, 2017. We're also very grateful for your five-star ratings—it shows that people are listening and looking forward to new episodes. 😎 🙏🏼
Previous Episode
#1951 - TBT: “Mozart for Munchkins” Gives Encore Performance
Next Episode
#1953 - Q&A: “I think my client ghosted me…”
About The Show
A daily show for everyone who works a regular job and wants to start an income-earning project on the side. In each episode, listeners will hear a different story of someone who's started a side hustle—along with what went well, how that person overcame challenges, and what happened as a result. The show is written and hosted by Chris Guillebeau, the New York Times bestselling author of The $100 Startup, The Happiness of Pursuit, and other books.