Episode 27: Omar Raja on creating House of Highlights, getting acquired by Bleacher Report, and leaving Bleacher for ESPN.

Episode 27: Omar Raja on creating House of Highlights, getting acquired by Bleacher Report, and leaving Bleacher for ESPN.

Boardroom: Out of Office - February 3, 2021 - 59:33

Omar Raja was a college student when he started an Instagram account to pay tribute to his beloved Miami Heat, and especially his favorite player, Dwyane Wade. That was House of Highlights, the IG account which mastered the creation of viral NBA-related clips, and transformed social media content for a new generation of sports fans. Bleacher Report hired Raja out of University of Central Florida, and acquired House of Highlights. After greatly expanding its content across multiple sports, House of Highlights under Bleacher became the most followed sports social media brand. Raja’s success caught the attention of ESPN, who hired Raja in '20 to run the social accounts for Sports Center, and work as a digital and social talent commentator. In this episode, the 26-year-old talks about catching the entrepreneurial bug from his father, why he started creating content in high school, the tears he shed walking away from House of Highlights, his goals for the future, and much more.

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About The Show

Boardroom: Out of Office brings fans inside the candid conversations entrepreneurs, athletes, entertainers, and executives have with each other once they’ve left the confines of work itself. From career trajectories to the ins-and-outs of entrepreneurship to the “aha!” moments along the way, host Rich Kleiman gives fans a look at culture in a brand-new way by examining life at the intersection of business and entertainment.